KWFinder vs Keywords Everywhere: 2025 Tool Comparison
Choosing the right keyword tool saves you time and money. This guide compares a popular paid tool with a famous free one. You will learn their key features and costs for 2025. We'll help you pick the best option for your research needs.
Introduction
Let's talk about finding the right words. In 2025, good keyword research is key for any website. It shows you what people are really searching for online. You need the best tools to get this job done.
Two big names are KWFinder and Keywords Everywhere. They help you find these search terms. But they work in very different ways. One is a full paid tool, and the other is a free browser add-on.
We tested both to see which one is better. We checked their features, speed, and the data they give you. We looked at real numbers, like search volume and cost-per-click. Our test used the same keywords in both tools.
Related: Mangools vs Ubersuggest: Best Beginner SEO Tool for 2025?
We found some clear winners for different needs. A free tool can be great for starters. But a paid service often gives you a big advantage. The right choice changes what you can do.
This guide will break down our results. You'll see which tool is best for your project and budget. Let's get into the details.
Quick Comparison Table
Here is a fast look at how these two tools stack up. This table shows their key features side-by-side. It will help you see the big differences right away.
| Feature | KWFinder | Keywords Everywhere |
|---|---|---|
| Main Cost | Paid tool. Plans start at about $49 per month. | Free browser add-on. Paid credits for extra data. |
| Best For | Pros who need deep, full reports. Great for serious projects. | Beginners or quick checks. You get fast, free ideas. |
| Keyword Ideas | Gives about 1,000+ ideas per search. It uses many sources. | Shows 100-200 ideas for free. It's good for a starting point. |
| Difficulty Score | Yes. Their “Keyword Difficulty” score is very detailed. | Yes. A simpler score to check your competition. |
| Search Volume | 12-month history. You see how popular a word stays. | Current monthly average. You know what's hot now. |
The right choice depends on your needs and budget. Think about how often you will do this research.
If you need lots of data for clients, a paid tool is better. For your own site or blog, the free version might work. Let's look at the free options next.
Feature-by-Feature Comparison
Now let's get into the details. We will look at each major feature side-by-side. This will show you exactly what you get with each tool.
We will name a winner for each category. This will help you see which tool fits your needs best.
Keyword Data and Search Volume
Both tools tell you how many people search for a word each month. This number is called search volume. It is very important for your research.
KWFinder gives you search volume for many countries. It also shows a trend graph for the past year. You can see if a keyword is getting more or less popular.
Keywords Everywhere shows volume right on your Google search page. It adds the data next to the results. You don't have to leave your browser to check it.
However, KWFinder‘s data is often seen as more accurate for planning. Keywords Everywhere uses a good source but can be a general estimate. For deep research, precise numbers matter.
Winner: KWFinder. Its focus on accurate, trend-based data gives it a clear edge for serious projects.
Keyword Difficulty Scores
Keyword Difficulty (KD) is a score. It tells you how hard it would be to rank for that word. A lower score is usually easier to rank for.
KWFinder has a very trusted KD score from 1 to 100. It looks at the strength of the pages already ranking. Their method is clear and reliable.
You get a color code too: green for easy, red for hard. This makes it simple to scan a list fast. It is a key feature for their users.
Keywords Everywhere also shows a difficulty score. It appears right on the Google results page for you. This is super handy for quick checks.
But their score can feel less detailed than KWFinder‘s. It is great for a fast look, but maybe not for final decisions. For a full study, you need more depth.
Winner: KWFinder. Its detailed and industry-respected difficulty score is better for planning your content.
Related Keyword Suggestions
Finding related keywords is how you build a full topic list. Both tools are great at this, but in different ways.
KWFinder provides a big list of keyword ideas. You get “autocomplete” ideas and “related” terms. It also shows questions people ask about the topic.
You can see the volume and difficulty for each idea instantly. This lets you sort and filter them easily. It is a very strong system for content writers.
Keywords Everywhere also gives you many related keywords. It shows them in a neat list on your browser. You can click any term to get data for it right away.
The big plus is speed. You are already on Google, so the ideas flow fast. You don't switch between apps or tabs.
Winner: Tie. KWFinder wins for deep research in its platform. Keywords Everywhere wins for speed and convenience on Google.
Cost Per Click (CPC) Data
Cost Per Click data is mainly for advertisers. It shows how much businesses pay for a Google ad on that keyword. Even if you don't run ads, it shows a word's value.
KWFinder shows the average CPC for every keyword. This data is clear inside its main results table. You can sort keywords by their value easily.
This helps you see if a topic is worth your time. High CPC often means high business value. It is a useful clue for any project.
Keywords Everywhere also displays CPC data. It appears alongside search volume on your screen. You get this info without any extra clicks.
The data source is similar for both tools. The difference is just where you see it. Both give you what you need here.
Winner: Tie. Both tools provide solid, helpful CPC data in their own way. Your choice depends on where you like to work.
User Experience and How You Use It
How you use a tool every day is very important. A good experience saves you time and frustration.
KWFinder works mainly on its own website. You log in and do all your research in one place. The design is clean and made for keyword work.
You can save lists, create projects, and export data. It feels like a complete workspace. This is perfect for focused research sessions.
Keywords Everywhere is a browser add-on. It works on top of Google and other sites like YouTube. The data just appears where you already are.
You don't have to open a separate tool. This makes it feel fast and light. It is great for quick, on-the-go research.
Winner: Keywords Everywhere. For ease and speed in daily use, the browser add-on is hard to beat. It fits right into your normal workflow.
Price and Overall Value
Finally, let's talk about cost. You need to know what you get for your money.
KWFinder is a paid tool only. Its cheapest plan starts at about $25 per month. You get a set number of keyword searches each day.
For that price, you get a full, professional research platform. It is a cost you pay for a serious business tool. The value is in its depth and accuracy.
Keywords Everywhere uses a credit system. You buy credits once, and they last a long time. For example, $10 can get you 100,000 keyword lookups.
This is often much cheaper than a monthly fee. It works well for beginners or people who don't research every single day.
Winner: Keywords Everywhere. Its pay-as-you-go credit system offers incredible value. It makes professional data affordable for everyone.
Pricing Comparison
This is where these tools are very different. One is a free browser add-on. The other is a paid professional tool. Let's break down what you'll actually pay.
Keywords Everywhere: The Free Model
Keywords Everywhere is mostly free now. You add it to Chrome or Firefox at no cost. You get basic keyword data on many sites you visit.
You only pay if you need more. Their paid credits let you run bulk searches. One hundred searches cost about two dollars. This is great for light, casual use.
KWFinder: Paid Subscription Plans
KWFinder uses monthly or yearly plans. You don't buy credits. You pay for access to all its features.
Their standard plan starts at about $25 per month. This gives you a set number of searches each day. Their bigger agency plan is around $50 per month. It offers more searches and extra user accounts.
Which One Gives You More Value?
Think about how much you'll use it. If you check a few keywords a week, the free tool is fine. You might never pay a dollar.
If keyword research is important for your work, KWFinder is a better deal. The monthly fee gets you a complete set of features. You won't hit limits on your research.
Try the free option first. Then you can decide if you need the power of a paid tool.
Use Case Recommendations
So which tool is right for you? Your choice depends on your goals and budget. Let's look at some clear examples.
Choose Keywords Everywhere If…
You are just starting out or work on many small projects. Its free plan is a great first step.
Try it if you need quick data while browsing. You can check search volume and cost per click right on Google. This is perfect for new bloggers or small shop owners.
Imagine you run a hobby blog. You can research 100 free queries per day. That's enough to plan your next ten posts without any cost.
Choose KWFinder If…
You run a business or serious blog. Its paid features help you build a full content plan.
Use it for finding “long-tail” keywords with lower competition. These phrases are easier to rank for. A local bakery might target “best birthday cupcakes in Denver” instead of just “cupcakes.”
You should pick KWFinder for deep research. One report gives you volume, difficulty, and click potential. This saves you a lot of time each week.
When to Use Both Tools
Some pros use both tools together. They use Keywords Everywhere for quick, free checks on the go.
Then they use KWFinder for their main, paid research sessions. This method gives them wide reach and deep detail. It's a powerful combo for any serious project.
Think about your own needs. Start free, then upgrade when you need more power. Your choice should grow with your goals.
Final Verdict
So, which tool should you pick? For most people, KWFinder is the overall winner. It gives you a full set of features in one place. You get 25 free searches each day, which is a great start.
The runner-up is Keywords Everywhere. It's a powerful add-on for quick checks. But its free plan is very limited now. You only get 10 free searches per day.
If your budget is tight, Keywords Everywhere is the budget pick. Try its $10 plan first. You can check keyword volume right on your search results page. This makes fast research simple.
However, choose KWFinder for professional work. Its reports are deeper and easier to share. You need this for client projects or a serious business. The extra cost is worth it for your growth.
Your final choice depends on your needs. Try both free plans to see which one you like. Then you can decide if you need to upgrade for more power.
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